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SPB Benelux: specialists in embedded insurance
Keeping an eye on consumer trends, SPB creates and manages innovative insurance cover and services that are both used and uncomplicated, embedded in the process for purchasing products.
SPB Benelux is a broker-manager creating and managing innovative, useful and simple service, insurance, assistance and extended warrant-offers, embedded in the purchasing process of everyday products (high-tech, household appliances, payment methods, smartphones, mobility, health, energy…). SPB Benelux supports retailers and manufacturers of products of all sizes and sectors in the Benelux. It relies on both innovative technologies (API) and experienced claims-handling teams. SPB Benelux is distinguished by its strong expertise in customer experience, omnichannel distribution, regulatory compliance, and CSR. SPB Benelux is a subsidiary of the SPB Group, an independent French family-owned company and European leader in insurance and everyday services.
MANAGEMENT TEAM
Jean-Marie Guian
Chairman SPB
Romain Daufouy
Executive Vice President International Units
Luc Le Moine
General Manager SPB Benelux
Annemie Anthoons
Operations Director SPB Benelux
Stéphane Aerts
Sales Director SPB Benelux
Our history
2005 – Eddy Staal founds CAP Protection in Brussels
2009 – Opening of SPB Belgium
2010 – CAP Protection launches insurance activities in the telecom sector
2014 – Acquisition of Cap Protection by SPB who becomes SPB Benelux
2018 – Luc Le Moine appointed as Managing Director of SPB Benelux
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With 60 employees,
SPB is distinguished by its values of innovation, excellence and integrity.